Armed Forces Entertainment
With one of the most talented creative teams in Texas, developed an extensive re-brand and marketing strategy which brought hard-earned recognition and awareness to the Department of Defense organization responsible for bringing a piece of Americana entertainment to US troops serving overseas.
A strong media relations strategy earned the organization features in the Wall Street Journal, Rollingstone Magazine, CBS Evening News, and a host of other media, with annual media impressions totaling +3 million.
Web development strategy increased monthly traffic from 500 users to 20,000 users.
Trade show development strategy placed Armed Forces Entertainment in the center of some of the most influential music trade shows, including SXSW, NXNE, and Americana Music Association.
Armed Forces Entertainment had an incredible story to tell. And I am honored to have been able to help them tell it.
But, the best part: the smiles on the faces of our brave and dedicated service men and women.
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